at home
By nature, wool is naturally stain-resistant and fire-resistant, so there is no need for added chemical treatments.
Godfrey Hirst carpets have been independently tested for VOCs (Volatile Organic Compounds) and comply with Green Star criteria, thus minimizing the impact on indoor air quality. Godfrey Hirst has also independently tested for Green Label Plus compliance, and all products achieved emission levels for VOC far below the levels that Green Label Plus allows.
Wool fibers have microscopic scales that capture and hold dust particles until they are vacuumed. This results in less dust in the air, a boon for people who suffer from allergies. Some studies have shown that wool carpet may also help purify the air by absorbing certain common indoor contaminants, including formaldehyde, nitrogen dioxide and sulfur dioxide. Wool takes in these contaminants far more quickly and completely than synthetic carpets do.
on the planet
Godfrey Hirst takes a proactive approach to environmental issues. The company’s philosophy of minimizing the impact of operations on the environment has resulted in a manufacturing process that is efficient and environmentally responsible. Many initiatives have been introduced to reduce, re-use and recycle.
As a recognized environmentally conscious manufacturer, Godfrey Hirst is committed to the reduction and recycling of water.
As an active participant in the Save Water program, a number of initiatives have been implemented to become more water efficient. Through the development of innovative systems and technologies, Godfrey Hirst has dramatically reduced its water usage throughout the manufacturing process.
Godfrey Hirst was accredited as a Waste Wise business in February 2006 – a business program supported by EcoRecycle to help large companies improve their materials efficiency.
To achieve this, Godfrey Hirst developed and implemented a waste reduction action plan that avoids the generation of over 100 tonnnes of waste per annum.
Many initiatives have been introduced to reduce, reuse, recycle and minimize pollution. Examples include the recycling of a wide variety of materials such as cardboard cores, plastic wrap, steel bale straps and office paper whilst reusable materials such as plastic pallets and yarn tubes are used throughout the factory. Godfrey Hirst recycles the water used in the carpet dying process, and is committed to reducing greenhouse gas emissions.
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